Jan 15, 2014

[MGT 315] Fabric Innovation Project - REPORT FORMAT

Format of report

Cover - [center]
- Official logo of UiTM
- MGT 315
- Mini Innovation Project [name of your collection/theme]
- List of student name with ID
- Group 
- Submission date

Table of content
- No. content and page

1.0 Introduction
- Brief background of project
- Identify the main problem face by consumers/ customers/ users - explain why you introduce this cloth
- Describe about your research done try to solve the problem
- Explain your final solution after brainstorm session
- Delegation of work [list your group member with job details]

2.0 Product / Collection
- Explain in details on core benefits
- Name of the product / brand name - explain why you choose the name
- Slogan
- Special features / design
- Please include the original sketch (the idea you have in your mind)

3.0 Production process
- List and measurement detail of materials with photo
- Step by step to finish the product with photo
[separate the process based on part/ department e.g. Dress 1. main shirt, 2. sleeves 3. belt 4. finishing/ decoration]
- Photo of finished product [front, side and rear view]
- Photo for fashion magazine [wear by model]








4.0 Marketing strategy
- Identify your target market (your target customer to buy this product - please justify)
- Identify cost and market price (show the complete calculation)
- Explain your selling strategy - FACEBOOK make use your photo for fashion magazine
- Sample of advertisement [sample of banner / bunting / pamphlet / flyer]
- Photo of your collection [mix and match = 3 styles] 



5.0 Conclusion
- Summary the whole process preparing this project
- Expectation / mission to make this project successful
- Promise to potential customers/ users

6.0 Reference
- Please apply APA format for reference

[MGT 315] Fabric Innovation Project - REPORT FORMAT

Format of report

Cover - [center]
- Official logo of UiTM
- MGT 315
- Mini Innovation Project [name of your collection/theme]
- List of student name with ID
- Group 
- Submission date

Table of content
- No. content and page

1.0 Introduction
- Brief background of project
- Identify the main problem face by consumers/ customers/ users - explain why you introduce this cloth
- Describe about your research done try to solve the problem
- Explain your final solution after brainstorm session
- Delegation of work [list your group member with job details]

2.0 Product / Collection
- Explain in details on core benefits
- Name of the product / brand name - explain why you choose the name
- Slogan
- Special features / design
- Please include the original sketch (the idea you have in your mind)

3.0 Production process
- List and measurement detail of materials with photo
- Step by step to finish the product with photo
[separate the process based on part/ department e.g. Dress 1. main shirt, 2. sleeves 3. belt 4. finishing/ decoration]
- Photo of finished product [front, side and rear view]
- Photo for fashion magazine [wear by model]








4.0 Marketing strategy
- Identify your target market (your target customer to buy this product - please justify)
- Identify cost and market price (show the complete calculation)
- Explain your selling strategy - FACEBOOK make use your photo for fashion magazine
- Sample of advertisement [sample of banner / bunting / pamphlet / flyer]
- Photo of your collection [mix and match = 3 styles] 



5.0 Conclusion
- Summary the whole process preparing this project
- Expectation / mission to make this project successful
- Promise to potential customers/ users

6.0 Reference
- Please apply APA format for reference